Clipper Race VR360 Immersive Experience
16 August 2016
Technology has always played
a huge part in helping us showcase the conditions the crew face during the
Clipper Race, whether it is the waterproof cameras used on board or the data
used to track the yachts around the world on the Race Viewer.
At Race Finish we showcased
our newest technology, the most immersive and exciting tool yet which actually
inserts race fans into the heart of the race experience.
Visitors to the Race Village
at St Katharine Docks were able to use our new Virtual Reality headset to find
themselves on board a Clipper Race yacht during an ocean crossing.
The footage, shot on board the Da Nang-Viet Nam yacht during the Homecoming
Leg of the race, allows the wearer to stand on board a powered up, heeled over
Clipper 70 in the middle of the Atlantic and gives you the full 360 degrees
view as you turn around and choose where to look.
Not only is this technology a good way of attracting interest in the race
experience, but also for family and friends of race crew to get a real feeling
of racing under extreme conditions
During the two and a half minute sequence you get to experience different views as you
stand near the helm, in the cockpit, and even right out on the bowsprit where
you can spot dolphins dive in and out of the water right in front of you.
“Filming with the 360 camera was a great opportunity and something I’m really
proud to be involved in,” says round the world crew member Lara Sword who shot
the footage on board her team’s yacht.
“Seeing friends and family,
and even total strangers put the headset on, instantly transported onto
Da
Nang-Viet Nam
in the middle of the Atlantic Ocean is really satisfying.
Watching them lean and try to hang on with the movement of the boat while
exploring all the views shows they’re truly involved in it."
As the yacht races it is hard not to feel slightly wobbly on your feet or feel
like you need to hold on as the experience is so realistic.
Crew Recruitment Manager Della Parsons says the technology has been a huge hit
so far. “It has been incredibly popular and everyone who tried it in London was
really impressed. You can talk to people about the experience as much as they
want but to actually be able to put them into it is very powerful.
“Almost everyone tries to hold on to something as they get totally wrapped up
in it, which makes it quite amusing to watch for those not actually doing it
too!”
Matt Wallace, Owner of Janno
Media Production, was part of the team behind the production of the final
video.
“We initially discussed the
opportunity of embracing 360 video as a tool for training the Clipper Race
crew.
“The marketing team saw the broader potential and together formed the concept,
working closely with the race team to deliver an outstanding quality product -
a first for the Clipper Race and for Janno Media Production.”
The Virtual Reality headsets
will be available to use during future crew recruitment talks and events.
Click here for upcoming events.