​GREAT BRITISH BUSINESS

Race Partner, the GREAT Britain campaign, used the Race Start in Liverpool to reaffirm the Government’s commitment to the Northern Powerhouse initiative. Hosting their third quarterly meeting in Liverpool with…

MEDIA SPOTLIGHT

Throughout Race Start week, Liverpool became a hive of activity with local, national and international press all in attendance. We are pleased to reveal that the activity has amounted to ourstrongest ever race week media coverage in eleven editions, coming in at 44% higher than the race start in 2015. Between August 9 – 21 we had 407 print articles with…

CLIPPER 2017-18 RACE START

The biggest ever edition of the Clipper Race, got underway on the River Mersey, Liverpool, in front of thousands of spectators, and was nothing short of spectacular. With a short…

​LAUNCH: Clipper Connect Business Series

The evening was a joint event between Clipper Venture’s official business club: Clipper Connect and Liverpool city’s Mayoral 100 Club, a business initiative supporting Liverpool’s cultural events programme. The first event in the new Clipper Connect Business Series, which will be a regular feature on the race route, was themed around Global Connections in which the aim was to highlight Liverpool…

​INTERNATIONAL DELEGATIONS

The Clipper 2017-18 Race Start proved to be one of great international success, with delegations travelling from Sanya, Seattle, Qingdao and Uruguay, and more locally, Northern Ireland, to be part…

​ENGAGING THE PUBLIC

Liverpool was buzzing last week as locals and tourists descended on Albert Dock to the Clipper Race Village to catch a glimpse of the Clipper Race fleet. Unicef, Henri Lloyd, Garmin,…

​NAMING CEREMONIES

One of the highlights of Race Start week in Liverpool was the official naming of all 12 of the Clipper Race yachts. Race partners invited business guests and the Race…

​MARRIOT SIGN AS TEAM SUPPORTER

Unveiling the partnership during its official yacht naming ceremony, Visit Seattle revealed that the Marriott International hotel group is oining its network of Team Supporters for the 2017-18 race.. The globally recognised Marriott International has a strong presence in Seattle with its portfolio of properties including the leading Seattle Waterfront Hotel, located close to where the Clipper Race fleet…

Brand Awareness and Old Pulteney

Brand awareness is often the primary objective of Clipper Race partners, and in fact a common objective for many companies involved in global sports partnerships. The ultimate goal is to…

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